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Branding Articles

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11: What is Brand Strategy? Giggidy Advertising Knows (1 views)

by woleez
Branding is much more than visual identity. While a beautiful logo, catchy color scheme, and clever tagline are all elements of a branding strategy, they are merely supporting elements. Behind Nike's "Swoosh"..

Tue, 14 Jul 2009 | 336 Words | Get Html Code | Read More

12: Giggidy Advertising is Key to many firms success in recession (1 views)

by woleez
For VPs: The Dollars Go Further in Slow Times Especially in Advertising in Massachusetts If it's a marketing person you are talking to with strategic involvement, argue the benefits of maintaining an ad..

Tue, 14 Jul 2009 | 690 Words | Get Html Code | Read More

13: Branding in Massachusetts: What is it good for? Absolutely Everything! (3 views)

by woleez
So there are 250,000 business in Massachusetts or advertising in Massachusetts if you break that down into separate industries; your company is in competition with anywhere from 500-2,000 other companies..

Thu, 9 Jul 2009 | 502 Words | Get Html Code | Read More

14: Custom tattoos are inexpensive giveaways (37 views)

by ainie10@yahoo.com
Want a promotional item that leaves a mark? Custom tattoos are inexpensive giveaways that promise to bring fun to parties, product launches, country shows, and outdoor promotions. They are sure to attract..

Tue, 7 Jul 2009 | 696 Words | Get Html Code | Read More

15: Is your corporate identity serving you well? (49 views)

by Sarah Frayzer
The creation of a corporate identity for any business should never be taken lightly. For, it's this very identity that will be used to define your corporate reputation, brand, products and services, and..

Thu, 2 Jul 2009 | 411 Words | Get Html Code | Read More

16: Does your business marketing strategy work? (40 views)

by Sarah Frayzer
Every business needs a marketing strategy that will propel its product or service to the forefront of the market. A strong marketing strategy is what separates the leaders from the followers and is the..

Thu, 2 Jul 2009 | 421 Words | Get Html Code | Read More

17: Sound Branding: Building a Sound Identity (43 views)

by Vladimir Djurovic
An effective brand identity is commonly perceived as a good brand name and logo, trendy package design ― dimensions which mainly concern visual senses. However, this common perception of branding is..

Thu, 2 Jul 2009 | 1104 Words | Get Html Code | Read More

18: Branding for Business-to-Business Companies (62 views)

by Vladimir Djurovic
When you think of a great brand, what comes to mind? Some of the most valuable brands in the world today include Google, Microsoft, Coca Cola, IBM, McDonalds, Apple, and China Mobile 1.These companies..

Thu, 2 Jul 2009 | 1124 Words | Get Html Code | Read More

19: Promotional bags are used by recipients nine times a month on average (41 views)

by ainie10@yahoo.com
Personalized bags are said to be one of the surefire ways to promote a brand. Because of their size and the wide imprint area they offer, they are the quickest way to get attention. In fact, a marketing..

Thu, 25 Jun 2009 | 354 Words | Get Html Code | Read More

20: Promotional clocks and timepieces are practical giveaways and corporate gifts (45 views)

by ainie10@yahoo.com
In a competitive industry, it is always good to think out of the box. Tired of the usual promotional pens, shirts, mugs, and stickers? Business clocks and timepieces are practical giveaways and corporate..

Mon, 22 Jun 2009 | 366 Words | Get Html Code | Read More

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